Privacy Policy
Last Updated: February 25, 2026
The Shot Machine (“we”, “us”, “our”) operates this website and online store, including all associated content, features, tools, products, and services (collectively, the “Services”). Our store is hosted on Shopify Inc., which enables us to provide the Services to you.
This Privacy Policy explains how we collect, process, use, store, and disclose your personal information in accordance with applicable laws, including the Protection of Personal Information Act, 4 of 2013 (“POPIA”) of South Africa.
By accessing or using our Services, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy.
1. Responsible Party (POPIA)
For the purposes of POPIA, The Shot Machine is the “Responsible Party” and determines the purpose and means of processing your personal information.
Contact Details:
Email: info@theshotmachine.com
Address: 5 Lofty Nel St, Die Voor Bay, Mossel Bay, 6506, South Africa
2. Personal Information We Collect
“Personal information” means information relating to an identifiable, living natural person or juristic person, as defined under POPIA.
We may collect and process the following categories of personal information:
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Identity & Contact Information: Name, surname, email address, phone number, billing and shipping address
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Financial Information: Payment details, transaction records (processed securely via third-party providers)
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Account Information: Login credentials, preferences, and account settings
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Transaction Data: Purchase history, cart activity, returns, and exchanges
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Communication Data: Customer service inquiries and correspondence
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Technical Data: IP address, browser type, device identifiers
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Usage Data: Website interaction, navigation behavior, and preferences
We do not intentionally collect special personal information (as defined under POPIA), such as health or biometric data.
3. Lawful Basis for Processing (POPIA Compliance)
We process your personal information only where lawful under POPIA, including:
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Your consent
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Performance of a contract with you
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Compliance with a legal obligation
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Protection of a legitimate interest (ours or a third party’s), provided it does not override your rights
4. How We Use Your Personal Information
We use your personal information for the following purposes:
4.1 Provision of Services
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Process and fulfill orders
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Manage your account
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Deliver products and services
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Handle returns, refunds, and exchanges
4.2 Customer Experience
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Personalize your shopping experience
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Recommend relevant products
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Improve website functionality and performance
4.3 Marketing & Communications
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Send promotional emails, SMS, or notifications (only where permitted by law)
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Provide updates on products, services, and offers
You may opt out of marketing communications at any time.
4.4 Security & Fraud Prevention
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Detect and prevent fraud, abuse, and unauthorized access
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Maintain the integrity and security of our Services
4.5 Legal & Regulatory Compliance
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Comply with applicable laws and regulations
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Respond to lawful requests from authorities
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Enforce our terms and policies
5. Sharing and Disclosure of Personal Information
We may share your personal information with:
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Service Providers: Including Shopify, payment processors, hosting providers, logistics and courier partners
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Business Partners: For marketing and analytics purposes (subject to their own privacy policies)
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Legal Authorities: Where required by law or to protect our rights
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Corporate Transactions: In the event of a merger, acquisition, or sale of assets
All third parties are required to process your data securely and in accordance with applicable laws.
6. International Data Transfers
Your personal information may be transferred to, stored, or processed in countries outside South Africa.
Where this occurs, we ensure appropriate safeguards are in place in accordance with POPIA, including agreements that ensure adequate levels of data protection.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information against:
However, no system is completely secure, and we cannot guarantee absolute security.
8. Data Retention
We retain your personal information only for as long as necessary to:
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Fulfill the purposes outlined in this policy
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Comply with legal, tax, and accounting obligations
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Resolve disputes and enforce agreements
9. Your Rights Under POPIA
As a data subject under POPIA, you have the right to:
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Access your personal information
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Correct or update inaccurate information
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Request deletion of your personal information
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Object to processing for certain purposes (e.g., direct marketing)
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Withdraw consent at any time
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Lodge a complaint with the Information Regulator
To exercise your rights, contact us at:
📧 info@theshotmachine.com
10. Cookies and Tracking Technologies
We use cookies and similar technologies to:
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Improve website functionality
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Analyze traffic and usage
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Personalize content and advertisements
You can manage cookie preferences through your browser settings.
11. Children’s Privacy
Our Services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors.
If such information is identified, it will be deleted promptly.
12. Third-Party Websites
Our Services may contain links to third-party websites. We are not responsible for their privacy practices, and we encourage you to review their policies before providing personal information.
13. Shopify and Third-Party Processing
Our store is hosted by Shopify Inc., which processes personal information to provide and improve the Services.
This may include cross-border data transfers and the use of advanced analytics and advertising tools.
For more information, please review Shopify’s Privacy Policy.
14. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with the updated revision date.
15. Complaints
If you believe that your personal information has been processed unlawfully, you have the right to lodge a complaint with:
The Information Regulator (South Africa)
Website: https://www.justice.gov.za/inforeg/
16. Contact Us
If you have any questions about this Privacy Policy or your personal information, please contact us:
The Shot Machine
Email: info@theshotmachine.com
Address: 5 Lofty Nel St, Die Voor Bay, Mossel Bay, 6506, South Africa